Jumat, 27 Juni 2008

Getting Your Blog On? Comparing Two Blog Tool Giants

Wed, 05/21/2008 - 4:08pm ��� Becky Wiegand





If your organization is looking to join the blogosphere, there are a lot of things to consider ��� staff investment, leadership buy-in, one blog or multiple, return on investment, and a host of other issues. Once the decision has been made to get your organizational blog rolling (pun intended) the task falls to someone (probably you!) to choose the right tool. With that in mind, today we will compare two giants of the blogosphere: Movable Type and WordPress.

Movable Type and WordPress are two popular blog tools ��� really content management systems ��� used by bloggers the world over. For the past few years there has been much heated debate about which is best. For your benefit ��� and through much research ��� I have the answer nailed down: it depends.

Both tools can clearly publish blogs so the differences are in the details and depend a lot on your needs. Here are some questions to ask before settling on one tool:

1. How many blogs will be published by this tool?
If you plan to have a solitary blog, then either tool would do a fine job though WordPress has the upper-hand for users when it comes to ease of use, a host of useful plugins, free or inexpensive setup and maintenance, and easy-to-access support from its open source community worldwide.
If multiple blogs are in the forecast, then Movable Type has some significant usability and installation advantages. Keep in mind though, that if you need the Enterprise Solution for hosting multiple blogs through MT, there is a much higher financial cost than either WordPress��� freebie or premium options.

2. How tech-savvy are the blog administrators at your organization?
In user reviews and tech comparisons around the web, WordPress repeatedly beat out the competition with its ���famous 5 minute installation��� process. Once installed, the standard tools of both are fairly intuitive to use with similar dashboard features.

3. Do you expect high traffic or plan to host a lot of large files on your blog?
If you���ve got a huge site, or network of sites, with your current organization and high traffic already (you lucky dog), Movable Type may have the advantage ���out of the box.��� Larger sites with higher traffic will typically find their blog to be more stable and scalable without toppling their database. WordPress can certainly accommodate a heavy load, but the standard installation requires uploading a plugin to handle large files or high traffic.

4. How customizable do you need your blog to be and do you have on-site staff to customize it for you?
If you���re looking for a lot of customizability but don���t have on-site tech staff or a hired gun to do it for you, WordPress is the clear standout. With a staggering number of plugins and themes to customize it, and a huge community of open source developers worldwide who offer support through forums and knowledge base sites, you can really make WordPress��� standard tool a powerful and customized blog ��� or a full fledged website for your organization ��� with minimal financial investment or tech-savvy required. The community embodies the motto ���why reinvent the wheel?��� The open source code allows everyone to use innovations to customize their blog as desired, and invites you to contribute your great ideas as well.

In the end, the decision to choose a blog tool can be a difficult one. With both Movable Type and WordPress offering free or demo versions, the best way to see what may work well for your organization is to consider the factors above and then give them both a test drive. Happy blogging!